Social media is basically a tool for exchanging and sharing information between human beings. The social media phrase connects to telecommunication, technology and social relations. Because a lot of individuals have been attached to the internet, more businesses establish their commercial online. But not all businesses gained success through social media. Some of them failed for the reason that they failed or didn’t apply better the techniques or strategies being taught.

Social media marketing consists of two components to focus: social media for networking and social media for link building. These two plays different role thus it’s important to understand and know their character. Link building focuses on SEO (Search Engine Optimization) while networking concentrates on branding. But if gaining referral traffic is your goal then both components works best.

A lot of social media websites are scattered over the net so be keen enough to identify their character if it’s for link building or for networking.

Social Networking sites are mostly engage on interaction or connecting with people and becoming acquainted with each other.

Marketing through link building is mostly associated on generating links in order to help drive traffic with a certain site and rank high on search engines. Link building through social media falls into three categories: bookmarking, social voting and content publishing.

Examples of networking sites:

Facebook, MySpace, Twitter, Ning, LinkedIn

Examples of link building sites:

Squidoo, Digg, Del.icio.us, Propeller

When you’re into social media marketing, it is very vital to build “trust”.

Rate this post:

(No Ratings Yet)

 Loading ...