A lot have been written about the concepts and the power of Social Media. That’s why the best way to introduce you to them is with a series of compiled resources -articles, tutorials, videos- that have been already published by authorities in this field.

Let’s start this series with the beginning: What is Social Media Marketing?

According to Wikipedia:

Social media is the use of electronic and Internet tools for the purpose of sharing and discussing information and experiences with other human beings.

If this explanation is too “vague” for you, why don’t you watch this quick video where social media concept is introduced with an easy to understand analogy:

This presentation also gives us an excellent overview about Social Media landscape, its importance for business and a comparison with other type of media:

Finally, here it is a compilation with the best Social Media concept explanations:

• What is social media? by Scobleizer
• 15 Free Social Media White Papers and Ebooks by Mashable
• What is social media? by bigmouthmedia

After having read about the basic Social Media concept: Are you already a Social Media active user? What is the value that you perceive of the Social Media as a user? Do you think Social Media will become the next big “area” for online investments?

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