Facebook has surpassed the expected revenue for the year—reaching up to $2 Billion dollars for 2010. Mark Zuckerberg, regarded as times person of the year is truly making history in the social media age.

Everyone knows Facebook and definitely, no one would question its popularity. Posting pictures, everyday status, and communication with relatives as well as loved ones are the forefront usage of the social media network. But now, Facebook has engaged into the business and advertising giants.

Virtual gaming is one of Facebook’s profitable services. Zynga and their other partners are actually earning millions with their addictive social media games via virtual products. The private company doesn’t disclose their earnings on public but looking at the outer details provided by other entities gives us the idea of how Zuckerberg is a full time millionaire.

The data center lease is said to be $50 million annually which excludes about $1 million per megawatt per year of electricity. Additional data centers were built in Prineville Oregon amounting to $215 million, while $450 million for newer centers in Forest City, Rutherford County, Western Carolina.

Employees have gone from 300 in 2007 to 2,000 in 2009. Facebook employs the top-notched software engineers in the land and paying a base salary of $110, 050 for new software engineers.

Zuckerberg has 90 % approval rating from his employees which means a nice working environment and probably a number of employee benefits as well. Advertisements are the other source of profit for Facebook. An estimated 1.3 billion is generated by display ads.

No wonder Zuckerberg deserves the title as Times Person of The Year. The man didn’t only revolutionized the way we look at social media but introduced the mutual link between business processing, marketing and consumers anchored through the ever powerful social media domain—Facebook.

The employment rate is stumbling 6.9 % under while the job market gets too edgy with its growing competitiveness. Passing resumes and waiting for the company’s call often bugs applicants clinging to the employers promise.

Why not check your Facebook account or Tweet that you are “desperately looking for some work to stimulate your senses?” Instead of wasting too much effort getting rejected with traditional means of application, try out social media sites; and if your lucky and hardworking enough, you could be the next —Feross Aboukhadijeh.

He’s simply the 19-year-old Stanford Junior who received a job offer—using a 140 character-limit—from Chad Hurley, Youtube’s co-founder. Isn’t that amazing enough? Social media today also serves as the job haven for internet savvy citizens.

In fact, there are written ways of job search using social media networks. First off is:

• Linked In – this social media site are filled with professionals and company owners—which can be considered essential for searching top candidates. It’s free but most people fail to complete their profile on this site. A searcher can improve his network by importing contacts from his gmail or may randomly search people based on interest.

• Twitter – Gaining as many as followers can help market one’s self. You may search for a particular company, follow, and communicate with them to know more about their company. The same as linked in, one should have a complete profile just like a resume—so companies can have something to look into.

• Facebook – The same as the social media sites above. A searcher can increase network by adding friends—and post notes to appear in others page. A note would be much preferable than a status update; notes appear longer.

However, facebook and other social media sites could induce informality according to Lonnie Dunlap, director of career services at Northwestern University. These sites could not compensate a hard copy resume and an application letter. They also suggest that social media jobs success may depend on the position wanted by the company.

Ten years ago, I remember my classmate in high school went outside the school on lunch break. She said she’s going to open her Friendster account and upload her friend’s photos. My eyebrows raised high about what Friendster was all about, until I realized that I did the exact same trend she was after a few months.

I know this inclination is not surprising to you, especially if you are a Filipino. The Philippines had greatly embraced Friendster so great that even the most opened social media site in Internet cafes was Friendster. I remember how addictive students in all levels had become during Freindster’s era.

But now, Social Media has changed its phase when the “great” Facebook took place. Have you ever wondered how the Philippines switched from Friendster to Facebook? What could be the reasons?

Thomas Cramption wrote an article on the same issue,and there are some factors that Facebook has now that Friendster didn’t have before.

Quality, not Quantity
During Friendster’s reign, the users’ name was to get as many friends as possible. In fact, some of us even have more than one Friendster account, just to let the world know that we are so hooked with this social media site.

In Facebook, however, we are so careful with adding friends. We treasure each contact and even make sure that the person who adds us as a friend have a common friend in our list. To wrap up, Friendster is more on quantity as of Facebook on quality.

Tagging
I know you have done this so yourself, because you re-post your pictures and photos in your own account from someone else’s album during Friendster times. But now, since tagging is applied now to Facebook, you can already have a copy of the selected pictures that you want.

Status Update History
Based on experience, I never get to be so expressive in posting my status in Facebook in any Social media site. Shoutouts on Friendster is one unrecommended way to update your status because once you erase it, it’s gone forever.

Unlike Facebook wherein you are allowed to constantly update your status and keeps track of the previous status updates. That’s fun, is it not?

Live Chat
Facebook makes you chat with your online friends. That is one feature users love to commune with. Sadly, Friendster has none.

Sharing of videos, links, and images
This feature is so easy to execute in Facebook. Your shared videos, pictures, and links will be seen by your friends which they can easily respond since they can comment to it. Reaction and interaction is flooding in Facebook, wherein Friendster failed to do the same.

So it is not surprising that most people are switching to Facebook already. Have you still seen someone actively opened his or her Friendster account?

When was the last time you opened you Friendster account and updated it?

August 23, 2010 –when catastrophe hit the highways of Quirino Grandstand in the city of Manila, Philippines; an event that broke the Chinese families heart into pieces.

Hopeful and adventurous faces of Chinese nationals have been smothered with shadows of anxiety and grief as they take their last trip –for 8 unlucky travelers –fortunate for some who made it through the valley of death.

Two days had passed after the bloody hostage taking yet comments from Facebook, Twitter and other social media networks were just spicing up casting blame and condemnation from different sides; Chinese and Filipinos.

Facebook page of Philippine President Benigno Aquino III shows different emotions of lost, grief, anger and pain; profanity and hatred occupied mostly of the comment bars. Furious users blew out their disgrace on the president and his Law and Enforcement units; labeling them as despicable, unworthy and lacks proper training.

While angry Chinese citizens on Facebook expressed their hatred by organizing Facebook Fan pages condemning the President. However, few have shown understanding of the bitter event and chose to comment guaranteeing words of mutual relationship between Chinese and Filipino people.

On Twitter, action movie superstar –Jackie Chan reach out a friendly hand on the Filipino community. The action star had just arrived from South Korea when confronted with the sad event. The movie star tweeted this on his official Twitter account:

“I remember the day before in Korea we talked about how people should love each other. We already have so many natural disasters..typhoon, tsunami, everything. Humans should be united and not kill or hate each other”

Despite the ill-fated event his people experienced, Jackie never showed any grudge on the Filipinos; he even offered friendship in a gentle manner.

Overall, the social media served as the last outlet for confused, angry and concerned citizens for self expression and information as the current issue lags out of the online reality and leave scars in the real society.

Lately, the Aquino government utilized social media networks for reaching out to the Filipino community. As an easy access, concerned citizens may now post comments and suggestions for the government issues. Social media will provide a place for mutual understanding between the government and the people with one cause –Unity.

Social media with its multi-faceted usage pour down to the peace and order keepers of the Philippine country –the Philippine National Police (PNP).

The PNP recently announced to the public through several news networks that crime fighting will now virtual with the use of Social media; Facebook and Twitter. The PNP maintains a fully operated 24 hour monitoring through the PNP Directorate for Information Technology and Management System.

The National Capital Region Police Office (NCRPO) Deputy Regional Director for Operations Chief Superintendent George Regis reaches out to the public for assistance in capturing most wanted criminals of the nation.

Recently, social media networks aided in capture of computer Mark Dizon which is responsible for the death of six Filipinos, an American, a Briton, and a Canadian in series of attacks last month. The relayed messages of Dizon from one friend to another made possible his capture when the PNP got hold of the message.

Ivan Padilla, a big time car theft boss was caught through disseminated personal photo and a modus-operandi report which gave the PNP an idea of their movements and the Facebook account of one member led to the capture of the rest of the culprits.

But PNP admits social media has limits. The statements and evidence coming from social media cannot be considered as hard evidence in Philippine court hearings. Others posted comments expressing that as desperate act by authorities and it will be hard to bypass privacy options. Some thought of the possibility of security breach due to hackers.

However, there are those who found such initiative to be relevant and necessary. Some lauded and even encouraged the PNP to dig further improvements regarding cyber fighting of crime.

The most up-to-date development in the field of online marketing today is popularly by means of Social Media Optimization (SMO).  Through it, people are more transparent throughout the internet involving social networking in numerous social networking websites. However, this must be done in more helpful, useful, educational and wisely since everyone can access such process without restrictions to users capacity to do it and so their maturity.

As Social Media trends’ beneficial way is being discovered, a number of marketers are taking the chance publishing and enclosing their products online effortlessly. However, users most helpful way to promote marketers products is to have their own link about the applicable context.

This strategy has proven its effectiveness for it has been an excellent tool when it comes to marketing resources. But if these marketing strategies supporting their personal production are not in good systematization then their plan and effort will definitely put all into waste.

Currently, SMO or Social Media Optimization has continually expanded in diversity and advancement is widely available. Social Media trends technologies are powerful to engage with users to facilitate with supporting a product or service, even if the users are not officially employed relevant to the providing product or service.

Social economics has gotten more compound since then. The universal ease of use of social media tools yet delivers disadvantages for it could enable even more obstructive approaches to the automation of vital processes.

There are plenty of social websites that are improving their security for users’ safety because many certain websites are truly cannot be trusted to access. For such instances, more people have been in danger due to networking sites’ open to even criminals to do destruction to users.

Such incidents are terrifying and had actually happened in modern reality. Though Social Media offers variety of advantages however, to the other side of it are more disadvantages to users.

Social media makes ordinary people extraordinary and talented personalities to be world-known celebrities. This is very logical due to the heavy load of information and sharing effects of social media networks. The social media atmosphere provides every person connected on the gateway with blast of diversified data in just a click. There’s no crime with such activity because the internet is purposed to provide unlimited information for the searcher though without specific restrictions for the usage of such data.

What’s terrifically devastating is when brainy yet foxy persons alter, revise, taints such information and distributes on the web. And not only distribute but bomb such despicable information on famous search engines on the web.

Let’s take for an example, the sixteen year old Youtube discovered, Justin Bieber. For many not oriented with the web, his just a teen making millions, singing famous songs and affiliated with some foundations but assuming that almost 80 percent of globe is connected to the internet, you would now think of the syphilis issue or the communist country concert tour or bad enough –the Justin Bieber car accident.

These issues are not brought by the show business industry but originated from a social media network, particularly 4chan –an English-language imageboard website. According to reports the heinous cyber prank group hacked Youtube by injecting their own code which displayed that Bieber in a car accident.

The syphilis issue was also kindled by 4chan. It was born on the picture of Justin Bieber and with Kim Kardashian seen with nipples out. 4chan users then published the image unto their site which and heavily bombed it on Google making it number one on the hot search for a time.

The last issue yet the most hard to believe is the Justin Bieber’s World Tour on the communist state of North Korea. This was also mastermind by 4chan by penetrating Bieber’s world tour contest site. The site decides on which country Bieber will visit by online votes. Unexpectedly before the contest closes, North Korea topped on the votes. North Korea which is restricted on use of internet astonished millions on becoming the next world visit for the teen star.

This concludes social media as a dangerous weapon for mischievous citizens on the web. There will be more and more of them as generations come and the only defense the target can employ is to disconnect himself online which also means isolation from the rest of the society.

Social Media is a combination of technology and social connections which are modernize to achieve consumer’s business transparency. Since internet is the number one strongest source of communication today regardless user’s educational status; it is resourceful and can put knowledge into practice.

As we notice, social networking has been obviously use by marketers to promote their services and products online. Social Media applications such as facebook, myspace, friendster and other popular websites is one of collective location for promotions being posted by entrepreneurs in these applications.

Social Media fun for instance is only one of millions of this kind of social networking. Different people around the world get the chance to exchange thoughts and comments and be part of the network on the spot.

Online applications are free; it allows anyone to register without any cost to be paid. Therefore, webmasters, businessmen, entrepreneurs, and whosoever that have interest related to any corporate matters are all taking advantage of it. Profitably they can post and make advertisement anytime in the fastest and easiest way without any     too much investment involves.

Most of the social media users are benefiting from it, whether the interest is for business or just for recreation. Just like fun free online games, without acquiring age limit everybody is capable to play offering fun especially during pass times.

Since modernize technologies today’s generation has been world widely affecting society in plenty of alternative ways, it helps building up global market which cause much advantage to reality. But on the other side of it, if there’s advantage, disadvantage comes along the way.

Specifically for young people it  is advisable to be guided when  using internet seeing that curiousness of a person probably sometimes irresistible, so if  you  are not be adaptive to social media there is possibility for  you to encounter irrelevant issues and undesirable things which are not helpful  to view and discuss.

If before it is not easy to organize an event today, it is easier; easier even beyond your imagination.  Indeed, thanks to the newly innovative ways to draw the attention of the people across the globe.  Yes across the globe.  How can that be happened? Thanks to the internet and the various social networking sites where you can invite millions of people all over the world to join on the event you had prepared.

The various and high-tech way of the internet and the social networking nowadays helps a lot of people especially the businessmen.  Because if you were one of the businessmen who use the social networking sites to promote your business, you can assure that whatever items, products or services you are promoting in the internet would be popular.  Additionally, if you are going to organize an event using social media networking sites you cannot only invite those people or prospect clients you have nearby your place but you can also invite people all over the world who were interested about your event.

If you are planning to use social networking sites like Facebook, Twitter or MySpace to promote your event the following ways would help you make your event well organize in the internet industry.

• Allow all the attendees of your event to interact online through comments and blog post, blogs, Facebook, Twitter or any networking sites that you are using.  You can use the NY Tech Meetup’s page which is one of the most popular networking sites nowadays to organize an event.
• When you planned to organize an event, the Meetup.com is best recommended.  You can also use the Eventbrite where it could be very useful to facilitate you in any event you had.
• The use of social media would allow or extend your audience in both real time and on-demand.  It is really a good tool to spread whatever event you have prepared.

]]> http://www.socialmediawatch.net/index.php/social-media/social-networking-sites-are-the-best-tool-to-use-to-organize-events/feed/ 0 http://www.socialmediawatch.net/index.php/social-media/the-significance-of-social-media-networking-sites/ http://www.socialmediawatch.net/index.php/social-media/the-significance-of-social-media-networking-sites/#comments Thu, 10 Jun 2010 03:32:46 +0000 Sheryl http://www.socialmediawatch.net/?p=3291

Social Media Networking Sites

Since then and until this recent period of time traditional marketing has still been in used. Most of the big and reputable companies are hiring credible agencies just to handle on their business. They spent millions of dollars just to make their products and services on top of the market. While the smaller companies are making alternative ways just to draw the attention of their prospect clients. But in today’s generation after the social media just came in, most of the business men are using this method of marketing to allure the attention and interest of their prospect clients.

Social media networks such like Twitter, Facebook, Youtube and more has been widely used by most of the business men today. These social media marketing sites have been visited over five million visitors everyday and because of that they have been considered as the important factors in the online marketing strategies. By using these social media networks you can assure that there would be millions of prospect clients visiting your site since they offer big amount of regular traffic everyday. Nowadays, the social networking reaches the peak as the most successful marketing tool to generate businesses not only in a particular place but all over the world.

The reason why social media marketing tool is very important to most of the businessmen today since they offer various links to your site which is for free. Social media sites are free for you use whereas using the conventional methods would spend you thousands of dollars. The social media sites that you are going to use for your marketing would generate you various topics which in return generate interchange to your site. Additionally, social media sites also are like your word of mouth which people will mostly believe compared to the traditional advertising.

In order for you to have a credible impression to the users you as a business entrepreneur should familiarize and know better the methods and usage of social media sites. There are a lot of things and factors that you need to consider before indulging in the social media marketing, and it is very important to familiarize them all if you want to have a successful business over the internet.

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